Last Saturday, adidas dropped the first YEEZY release of the year, arriving as a “Black/Red” version of the YEEZY Boost 350 V2. While some sneakerheads didn’t hesitate to lace up their new kicks, others immediately took to resell groups, trying to turn a profit.
But this is hardly anything new, as any Kanye West-backed sneaker from his Nike, adidas, and Louis Vuitton partnerships can command a significant price on the secondary market. Of course West’s ongoing YEEZY line with adidas Originals is fresh in our minds, creating new headlines on Highsnobiety practically every other week, but his now shuttered Air Yeezy range with Nike hasn’t been forgotten by sneakerheads either.
Looking at 2016, we examine which of West’s sneaker designs were the most sought after. Each chart includes the average monthly prices for all of 2016. The data is an aggregate of deadstock sneaker sales from StockX and other online marketplaces. Check out the results below, with data courtesy of our friends at StockX and illustrations by Dan Freebairn.
adidas Originals YEEZY Boost 750
Of the four total 750s to release so far, the inaugural “Grey” version remains the most valuable, spiking in November with an average resell price of $2,300. In second place lands the “Black/Black” version, which was the second 750 to see an official release. The “Grey/Gum” and “Light Brown” take third and fourth spots respectively, with the the latter colorway dipping to an average resale price of $708 in December.
Given that the 750 has been treated to four releases, compared to a total of 10 drops for the 350 and 350 V2 combined, it’s not surprising to see that the 750 generally costs more at resale than its low-top counterpart.
adidas Originals YEEZY Boost 350
Like the high-top 750 silhouette, the most valuable 350 in 2016 was the first-ever “Turtle Dove” colorway to release from Kanye West and adidas, commanding the highest average resell price of any 350 over the 12 month period. A re-stock of the “Pirate Black” edition landed in February, and quickly surpassed the first “Pirate Black” drop in value over the course of the year, mostly due to updated collar and heel padding in the second version. The “Moonrock” and “Oxford Tan” color schemes fluctuated only slightly in 2016, but largely remained consistent.
adidas Originals YEEZY Boost 350 V2
First landing in September, the 350 V2 landed in a “Beluga” version, which is still the most expensive V2 to buy on the resell market. Rumored to be produced in higher numbers than its predecessor, the V2 is slightly more accessible, initially commanding around $800 at resale, before dipping slightly toward the end of the year. Later versions in “Green,” “Copper,” “Red” and “Core White” also acted to push the price lower, between $532 and $476 USD.
Nike Air Yeezy
Prices for the first generation Nike Air Yeezys from 2009 jumped around in 2016, with the highest monthly average arriving in October, when resell prices for the “Blink” colorway averaged $2,550, which is roughly five times the price of the “Core White” 350 V2. In the beginning of the year, prices for the “Tan’Net” Air Yeezy 1 dipped as low as $1,000 USD.
Nike Air Yeezy 2
While 2014’s “Red October” Air Yeezy 2 is likely the most memorable of the tumultuous collaboration between Nike and Kanye West, the biggest spike in the resell market actually occurred in June when monthly average resell prices for the “Solar Red” edition reached $7,000. Overall, prices for the Air Yeezy 2 are the least consistent of any Kanye West-designed shoe, indicating a sellers market for these styles. It seems that anyone who happened to get their hands on the Air Yeezy 2 didn’t mind hanging on to them, until they were able to sell for the right price.
By: Chris Danforth